Punterama is a revolutionary b2b betting platform, completely changing the punters bet on their favourite sport events. Applying market penetration techniques and strategies, Punterama aim is to localise their platform to a wide range of markets.
SMS Cube Roadmap
Market analysis for Punterama was a time-consuming, complex task. Our main goal was to create a unique experience for all punters, giving them the optimal access to all the basic features, minimising the navigation time and give them real-time data to help them place their bets the quickest and most efficient way possible.
Creating a platform like Punterama requires a maximum degree of security. Customer data is very sensitive, we paid a lot of attention to the content created and we needed to secure it and also invested in the regular maintenance of the site, so all updates are closely monitored
We handled all design from scratch. We created a powerful brand with logos, brochures and characteristic colours, with a variety of graphic components. We designed all the marketing material and content. The stationery was also carefully designed by us along with business proposals and corporate presentations full of bespoke infographics.
Search Engine Marketing
Search Engine Optimisation was aggressive for Punterama. We focused on getting it high in very demanding keywords and we keep pushing it forward with regular blogging and frequent content updates. After the website was optimised we also promoted it and secured a flow of backlinks.
We created the website which is also hosted in our dedicated servers. The website serves as both a stand-alone platform and a module for existing betting websites. We guaranteed the speed of the website and its responsiveness to all devices.
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